What is skip logic?
Skip Logic can change the flow of the survey for different participants based on their responses to a question. You can apply skip logic to any Yes-No question types in your custom groups.
In the example below, if a participant selects 'Yes' to the question 'Do you use Public Transport?' the next group of questions the participant will be asked will be about public transport. If the participant selects 'No', then they will skip to the end of the survey as the public transport questions would not be relevant to them.
You can direct the participant to any group and question (that hasn't already been asked) or to the end of the survey based on their response.
Why should I consider using skip logic?
Saves Time – by changing the survey flow to include only questions that are relevant to the participant you can reduce the time it takes for them to complete the survey.
Keeps Survey Participants Engaged – when participants are asked many questions that do not apply to them, they can quickly start to wonder ‘what is the point of me taking this survey?’ and drop out before completing the survey.
Improves the Accuracy of Survey Results – by changing the survey flow to include only questions that are relevant to the participant the results will be more accurate. You can direct your questions to participants that are informed about particular topics and reduce the number of participants guessing or selecting ‘Don’t Know’.
How do I set skip logic up?
First enter your groups and questions and have a think about how you would like your survey to flow. You may like to draw a quick sketch of your question groups and the survey flow before you start setting it up in the system.
To set up skip logic on a Yes/No question:
Go to your survey questions page, click on the Yes/No question you want to apply skip logic to and open the question card
Click the Skip Logic tab at the top right-hand side of the card
Under 'If selected answer is', click on the first response you would like to apply the skip logic to (either 'Yes' or 'No').
Select the group that contains the participant's next question or select End of Survey if there are no other groups/questions you would like the participants to see
Select the question within the group that you would like the participant to see next (this will often be the top of the group)
Repeat steps 3-5 for the other response options
If no skip-logic is applied to a response option, by default, participants will continue to the next question in the questions page
Click Save. A description of the Skip Logic that has been applied will now be shown underneath the question card
Preview the survey skip-logic
Click the 'Preview skip logic' button on the top right-hand side of the page. This will show you the different survey paths participants could take depending on their responses to skip-logic questions.
When checking the survey skip-logic preview look out for any '!' icons. These indicate that the skip-logic is missing these questions completely and the logic may be set up incorrectly.